BLOGS & ARTICLES BY SHARI PASH
How Should You Be Engaging with Members During COVID-19?
Most Commonly Asked Question: What should we do about invoicing and renewals? Finding our organizations and lives turned upside down in the middle of a worldwide pandemic is nothing any of us could have planned for. It’s okay that we [...]
Maintaining Virtual Business Relationships During COVID-19
Shari Pash, founder of Strategic Solutions for Growth, was recently featured in the Facebook Live series, ExpertConnexions, which provides important information about how to best handle the COVID-19 pandemic. In the interview, Shari shared key insights into how to be [...]
Look Back Before You Move Forward: Four Strategic Membership Areas to Evaluate as You Wrap Up 2019
As the new year approaches, you’re probably busy setting membership growth goals for 2020. But, before diving into your new goals, it’s a good idea to take a look back and evaluate this year’s progress and pitfalls. After all, you [...]
LinkedIn as a Member Engagement Strategy
Implementing LinkedIn into your member engagement strategy can bring immediate value and relevance to your members. There are multiple strategies for engaging and recruiting members with LinkedIn. With minimal time, each day you can be front of mind with [...]
It’s Not Magic: 5 Keys to Recruitment Urgency and Relevance
I want to share a recent note from a conference attendee: “I continue to run into the same scenario where the recruitment sales call or visit goes well, the prospect is on board, but then I get the ‘I have [...]
6 Reasons to Listen to Prospective Members
Customizing your “sales pitch” is an important part of successfully recruiting new members. In order to do so, listen to prospects’ business needs then help them understand how your association can help them realize their goals. When you listen: It [...]