How often do we hang on to a new member prospect longer than we should? Why do we do this? This is an important topic many chambers are asking themselves. Researching this I have found the reason the majority hold [...]

We are pleased to announce that the American Society of Association Executives (ASAE) has selected Shari Pash as a presenter for the 2019 Marketing, Membership & Communications Conference (MMCC), taking place June 6-7, 2019, at the Walter E. Washington Convention [...]

As you get in your car, you have a consistent process you go through, a habit. Each of us may be a little different, but there is a process. Get in the car, put the key in the ignition, start [...]